About HELEN IRELAND

As Head of Planet 2050 UK, Helen is responsible for advising clients on a range of corporate responsibility and sustainable development issues, PR and communications including Cargill Inc, Orange Mobile, Tetra Pak and Ocean Spray. She draws on her 12 years experience in communications, stakeholder engagement and corporate social responsibility gained in the NGO, public and private sector.

She has worked for a variety of organisations including Connexions, SABMiller plc, the Soil Association, the UK's leading environmental charity promoting sustainable, organic farming and championing human health, and at Cafédirect, the UK’s leading Fairtrade hot drinks company where she led the development and implementation of a corporate communications / stakeholder engagement strategy and worked on a variety of consumer facing projects. Helen was also a key spokesperson commenting on a range of issues including ethical labels, social enterprise and the wider CSR agenda in broadcast, radio and print media.

Her most recent role, prior to joining Planet 2050 was advising an environment start up on its stakeholder engagement strategy. She is passionate about the need for business, the public and third sector to work together to address social, environmental and ethical issues. Helen has a BScEcon in Modern History and Politics, Cardiff University and an MSc in Responsibility and Business Practice, Bath University.

Brendan May - bmay@webershandwick.com